{"id":4319,"date":"2023-02-02T10:08:19","date_gmt":"2023-02-02T09:08:19","guid":{"rendered":"https:\/\/justprint.cz\/blog\/?p=4319"},"modified":"2023-02-09T12:36:13","modified_gmt":"2023-02-09T11:36:13","slug":"dobre-propracovany-e-commerce","status":"publish","type":"post","link":"https:\/\/justprint.cz\/blog\/dobre-propracovany-e-commerce\/","title":{"rendered":"Dob\u0159e propracovan\u00fd e-commerce"},"content":{"rendered":"\n

Jak pozitivn\u011b zlep\u0161it n\u00e1kupn\u00ed z\u00e1\u017eitky osob, kter\u00e9 si objedn\u00e1vaj\u00ed Va\u0161e produkty prost\u0159ednictv\u00edm internetu? N\u00ed\u017ee na V\u00e1s \u010dek\u00e1 bal\u00ed\u010dek inspirativn\u00edch p\u0159\u00edklad\u016f. \u010cerpejte, adaptujte, objevujte nov\u00e9 a n\u00e1pady realizujte s n\u00e1mi – v tisku.<\/p>\n\n\n\n\n\n\n\n

<\/a>Na l\u00e1tce se nic neztrat\u00ed<\/h2>\n\n\n\n

Bavln\u011bn\u00e1 reklamn\u00ed ta\u0161ka je nad\u010dasov\u00fdm gadgetem<\/strong>, jeho\u017e \u017eivotnost p\u0159esahuje pr\u016fm\u011brnou \u017eivotnost pap\u00edrov\u00e9 visa\u010dky nebo samolepky. M\u016f\u017eete si ji potisknout celou, vybrat barvy l\u00e1tky a \u00fachyt\u016f odpov\u00eddaj\u00edc\u00ed dan\u00e9mu projektu. Ta\u0161ka s potiskem<\/strong> bude fungovat jako d\u00e1rek, zdarma p\u0159idan\u00fd k objedn\u00e1vk\u00e1m v ur\u010dit\u00e9 hodnot\u011b nebo jako samostatn\u00fd produkt v nab\u00eddce Va\u0161eho internetov\u00e9ho obchodu.<\/p>\n\n\n\n

\"L\u00e1tkov\u00e9
Design a grafika: Studio Projekt Noir<\/figcaption><\/figure>\n\n\n\n

Objednejte si bavln\u011bn\u00e9 ta\u0161ky podle vlastn\u00edho n\u00e1vrhu<\/a><\/strong>.<\/p>\n\n\n\n

<\/a>Dobr\u00fd tvar na dlouho<\/h2>\n\n\n\n

Ta\u0161ky s potiskem jsou \u0161ir\u0161\u00ed kategori\u00ed, pat\u0159\u00ed sem rovn\u011b\u017e ta\u0161ky pap\u00edrov\u00e9, kter\u00e9 u\u017e d\u00e1vno nejsou dom\u00e9nou gastronomie nebo od\u011bvn\u00edho pr\u016fmyslu. Pap\u00edrov\u00e1 reklamn\u00ed ta\u0161ka<\/a><\/strong> \u00fasp\u011b\u0161n\u011b nahrad\u00ed balic\u00ed pap\u00edr nebo vyhrazenou produktovou krabici v z\u00e1silce, nav\u00edc je opakovan\u011b pou\u017eiteln\u00e1, co\u017e zvy\u0161uje jej\u00ed u\u017eitnou hodnotu.<\/p>\n\n\n\n

\"Reklamn\u00ed
Design a grafika: Papanapa Design<\/figcaption><\/figure>\n\n\n\n

V\u00edce variant pap\u00edrov\u00fdch ta\u0161ek naleznete v Justprint<\/a><\/strong>.<\/p>\n\n\n\n

<\/a>Kl\u00ed\u010dov\u00e1 role obalu<\/h2>\n\n\n\n

Dobr\u00fd design m\u00e1 s\u00edlu p\u0159ita\u017elivosti! Pokud obal skute\u010dn\u011b vypad\u00e1 tak atraktivn\u011b jako fotografie v internetov\u00e9m obchod\u011b, je \u0161ance, \u017ee z\u00edsk\u00e1te extra body v kategori\u00edch d\u016fv\u011bryhodn\u00e1 a autentick\u00e1 zna\u010dka. Za pozornost stoj\u00ed jak produktov\u00e9, tak p\u0159epravn\u00ed boxy, kter\u00e9 hraj\u00ed d\u016fle\u017eitou roli p\u0159i vn\u00edm\u00e1n\u00ed zna\u010dky a hodnocen\u00ed n\u00e1kupn\u00ed zku\u0161enosti. Zaj\u00edmav\u00e9 obaly<\/strong> jsou katapultem pro zintenzivn\u011bn\u00ed aktivit v oblasti brand advocacy<\/strong> (spont\u00e1nn\u00ed unboxingy, doporu\u010dov\u00e1n\u00ed obchodu jin\u00fdm osob\u00e1m, kladn\u00e9 n\u00e1zory na produkty nebo obchod a dal\u0161\u00ed branding v s\u00edti \u2013 to v\u0161e bez dodate\u010dn\u00fdch n\u00e1klad\u016f na reklamu).<\/p>\n\n\n\n

\"krabice
Design a grafika: Gulshan Mirzayeva<\/figcaption><\/figure>\n\n\n\n

Krabi\u010dku typu kostka<\/a><\/strong> si m\u016f\u017eete objednat v Justprint.<\/p>\n\n\n\n

Po\u0161tovn\u00ed krabi\u010dka s celoplo\u0161n\u00fdm potiskem<\/a><\/strong> m\u016f\u017ee b\u00fdt hromadn\u00fdm nebo p\u0159epravn\u00edm obalem (v tomto p\u0159\u00edpad\u011b se bude hodit i ochrann\u00e1 p\u00e1ska s potiskem).<\/p>\n\n\n\n

\"Po\u0161tovn\u00ed
Design a grafika: Gabriel Eich<\/figcaption><\/figure>\n\n\n\n

<\/a>Na detailech a dodatc\u00edch z\u00e1le\u017e\u00ed<\/h2>\n\n\n\n

Projekt Sofie Tkaczyk pro zna\u010dku AMAPOLA zaj\u00edmav\u011b vyu\u017e\u00edv\u00e1 pr\u016f\u0159ez polygrafick\u00fdmi produkty<\/strong>, kter\u00e9 dokonale odpov\u00eddaj\u00ed vzorci e-commerce. Na vizualizac\u00edch uvid\u00edte ji\u017e zm\u00edn\u011bnou poti\u0161t\u011bnou p\u00e1sku, chr\u00e1n\u00edc\u00ed po\u0161tovn\u00ed krabi\u010dky, balic\u00ed pap\u00edr a samolepky, kter\u00e9 funguj\u00ed jako plomby.<\/p>\n\n\n\n

\n
\"Lepic\u00ed
Design a grafika: Sofia Tkaczyk<\/figcaption><\/figure>\n\n\n\n
\"Balic\u00ed
Design a grafika: Sofia Tkaczyk<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

Pou\u017eit\u00e9 produkty:<\/p>\n\n\n\n

Poti\u0161t\u011bn\u00e1 p\u00e1ska<\/a><\/strong><\/p>\n\n\n\n

Balic\u00ed pap\u00edr<\/a><\/strong><\/p>\n\n\n\n

Samolepky<\/a><\/strong><\/p>\n\n\n\n

<\/a>Z\u016fsta\u0148te se z\u00e1kazn\u00edkem d\u00e9le \u2013 p\u0159idejte do z\u00e1silky sv\u00e9 samolepky<\/h2>\n\n\n\n

Samolepky stejn\u011b dob\u0159e z\u016fstanou na podkladu jako i v pam\u011bti, proto se vyplat\u00ed je p\u0159id\u00e1vat do ka\u017ed\u00e9 z\u00e1silky s objedn\u00e1vkou. Um\u00edst\u011bte na n\u011b logo nebo n\u011bjak\u00fd vtipn\u00fd motiv odkazuj\u00edc\u00ed na identitu zna\u010dky \u2013 \u010d\u00edm \u00fasp\u011b\u0161n\u011bj\u0161\u00ed projekt navrhnete, t\u00edm v\u011bt\u0161\u00ed je \u0161ance, \u017ee samolepky rychle opust\u00ed \u010dty\u0159i st\u011bny krabice a vydaj\u00ed se dob\u00fdt sv\u011bt, nalepen\u00e9 na pouzd\u0159e telefonu, z\u00e1pisn\u00edku nebo batohu.<\/p>\n\n\n\n

\"Tisk
Design a grafika: Marquis Odobas<\/figcaption><\/figure>\n\n\n\n

<\/a>Nejprve n\u00e1pad a dobr\u00fd design<\/h2>\n\n\n\n

Tento princip je kl\u00ed\u010dem k \u00fasp\u011bchu v ti\u0161t\u011bn\u00e9m marketingu. Za\u010dn\u011bte s promy\u0161len\u00fdm grafick\u00fdm n\u00e1vrhem<\/strong>, kter\u00fd bude dob\u0159e fungovat s mnoha tiskov\u00fdmi form\u00e1ty. To je dokonale ilustrov\u00e1no n\u00ed\u017ee uveden\u00fdm p\u0159\u00edkladem, ve kter\u00e9m jsou v jedn\u00e9 vizu\u00e1ln\u00ed linii navr\u017eeny mimo jin\u00e9 skl\u00e1dan\u00e9 karty, vizitky a pouk\u00e1zky<\/strong>. Ka\u017edou z t\u011bchto v\u011bc\u00ed m\u016f\u017eete vlo\u017eit do z\u00e1silky, \u010d\u00edm\u017e obohat\u00edte obsah a p\u0159id\u00e1te skute\u010dnou hodnotu objedn\u00e1vce.<\/p>\n\n\n\n

\"vizitky
Design a grafika: Ashleigh Godsmark<\/figcaption><\/figure>\n\n\n\n

Zobrazit:<\/strong><\/p>\n\n\n\n

Poukazy<\/a><\/strong><\/p>\n\n\n\n

Vizitky<\/a><\/strong><\/p>\n\n\n\n

Skl\u00e1dan\u00e9 let\u00e1ky<\/a><\/strong><\/p>\n\n\n\n

Dal\u0161\u00ed polygrafick\u00e9 produkty pro elektronick\u00fd obchod <\/a><\/strong>najdete v vyhrazen\u00e9 kategorii „E-commerce“ na Justprint<\/strong>.<\/p>\n\n\n\n

\n\n\n\n

Zdroje grafik:<\/strong><\/p>\n\n\n\n

https:\/\/www.behance.net\/gallery\/136057307\/Small-Town<\/a><\/p>\n\n\n\n

https:\/\/www.behance.net\/gallery\/84664705\/Paperbag<\/a><\/p>\n\n\n\n

https:\/\/www.behance.net\/gallery\/158879369\/Huggelys-Candle-Packaging-design<\/a><\/p>\n\n\n\n

https:\/\/www.behance.net\/gallery\/158005839\/Fitthree<\/a><\/p>\n\n\n\n

https:\/\/www.behance.net\/gallery\/132838879\/Branding-AMAPOLA<\/a><\/p>\n\n\n\n

https:\/\/www.behance.net\/gallery\/134879737\/Lucid-Brand-Identity-Merchandise<\/a><\/p>\n\n\n\n

https:\/\/www.behance.net\/gallery\/46059733\/mumdays<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Jak pozitivn\u011b zlep\u0161it n\u00e1kupn\u00ed z\u00e1\u017eitky osob, kter\u00e9 si objedn\u00e1vaj\u00ed Va\u0161e produkty prost\u0159ednictv\u00edm internetu? N\u00ed\u017ee na V\u00e1s \u010dek\u00e1 bal\u00ed\u010dek inspirativn\u00edch p\u0159\u00edklad\u016f. \u010cerpejte, adaptujte, objevujte nov\u00e9 a n\u00e1pady realizujte s n\u00e1mi –…<\/p>\n","protected":false},"author":1,"featured_media":4325,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[36,39,37,35,38],"tags":[188,189,102,144,191,190,43,46,127,122,114],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/4319"}],"collection":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/comments?post=4319"}],"version-history":[{"count":4,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/4319\/revisions"}],"predecessor-version":[{"id":4355,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/4319\/revisions\/4355"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/media\/4325"}],"wp:attachment":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/media?parent=4319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/categories?post=4319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/tags?post=4319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}