{"id":4009,"date":"2022-10-06T10:08:40","date_gmt":"2022-10-06T08:08:40","guid":{"rendered":"https:\/\/justprint.cz\/blog\/?p=4009"},"modified":"2023-02-09T13:02:23","modified_gmt":"2023-02-09T12:02:23","slug":"digitalni-tisk-vse-co-o-nem-musite-vedet","status":"publish","type":"post","link":"https:\/\/justprint.cz\/blog\/digitalni-tisk-vse-co-o-nem-musite-vedet\/","title":{"rendered":"Digit\u00e1ln\u00ed tisk \u2013 v\u0161e, co o n\u011bm mus\u00edte v\u011bd\u011bt"},"content":{"rendered":"\n<p>Digit\u00e1ln\u00ed tisk je dnes jednou z nejpopul\u00e1rn\u011bj\u0161\u00edch tiskov\u00fdch metod. Pou\u017e\u00edv\u00e1 se pro v\u00fdrobu reklamn\u00edch materi\u00e1l\u016f jako jsou <a href=\"https:\/\/justprint.cz\/blog\/dobre-se-sklada-letak-ve-formatu-dl-bez-tajemstvi\/\">let\u00e1ky<\/a>, vizitky nebo katalogy, je cen\u011bn zejm\u00e9na pro svou rychlost, trvanlivost a mo\u017enost snadn\u00e9 personalizace tiskovin. Digit\u00e1ln\u00ed tisk je d\u00edky st\u00e1le modern\u011bj\u0161\u00edm \u0159e\u0161en\u00edm st\u00e1le \u010dast\u011bji pova\u017eov\u00e1n za alternativu ofsetu<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Pokud V\u00e1s zaj\u00edm\u00e1, v \u010dem tato technologie tisku spo\u010d\u00edv\u00e1, jak\u00e9 jsou jej\u00ed v\u00fdhody a jak\u00e9 mo\u017enosti nab\u00edz\u00ed, pak jste na spr\u00e1vn\u00e9m m\u00edst\u011b.<\/p>\n\n\n\n<h2><a><\/a>Co je to digit\u00e1ln\u00ed tisk<\/h2>\n\n\n\n<p>\u010casy, kdy tiska\u0159 musel manipulovat s olov\u011bn\u00fdmi p\u00edsmeny, aby vytvo\u0159il plak\u00e1t, jsou d\u00e1vno pry\u010d. V\u00fdvoj technologi\u00ed zm\u011bnil sv\u011bt polygrafie a tiskov\u00fd proces pro\u0161el v\u00fdraznou evoluc\u00ed. Jedn\u00edm z charakteristick\u00fdch znak\u016f pokroku je vznik digit\u00e1ln\u00edho tisku, neboli techniky, kter\u00e1 umo\u017e\u0148uje reprodukci obraz\u016f, navr\u017een\u00fdch v po\u010d\u00edta\u010dov\u00e9m programu, p\u0159\u00edmo na pap\u00edr. P\u0159i t\u00e9to metod\u011b je z\u00e1znam digit\u00e1ln\u00edho obrazu odesl\u00e1n p\u0159\u00edmo z po\u010d\u00edta\u010de do tisk\u00e1rny a n\u00e1sledn\u011b aplikov\u00e1n na vybran\u00fd substr\u00e1t. <strong>Digit\u00e1ln\u00ed tisk umo\u017e\u0148uje velmi rychle tisknout dokumenty nebo reklamn\u00ed materi\u00e1ly<\/strong>, tak\u017ee se \u00fasp\u011b\u0161n\u011b vyu\u017e\u00edv\u00e1 zejm\u00e9na pro marketingov\u00e9, obchodn\u00ed i osobn\u00ed \u00fa\u010dely.<\/p>\n\n\n\n<h2><a><\/a>Digit\u00e1ln\u00ed technologie \u2013 seznamte se s procesem tisku<\/h2>\n\n\n\n<p>Zaj\u00edm\u00e1 v\u00e1s, jak <strong><a href=\"https:\/\/justprint.cz\/\" target=\"_blank\" rel=\"noopener\">digit\u00e1ln\u00ed tisk<\/a><\/strong> funguje po technick\u00e9 str\u00e1nce? Za\u010dn\u011bme t\u00edm, \u017ee tisk v digit\u00e1ln\u00ed technologii nevy\u017eaduje p\u0159edchoz\u00ed nasv\u00edcen\u00ed desek ani pou\u017eit\u00ed tiskov\u00e9 formy. V digit\u00e1ln\u00edm tisku hraje roli matrice tzv. fotoreceptor, tedy rotuj\u00edc\u00ed v\u00e1lec, kter\u00fd pokr\u00fdv\u00e1 vrstvu fotocitliv\u00e9ho materi\u00e1lu. Zde vznik\u00e1 obraz, kter\u00fd je n\u00e1sledn\u011b p\u0159en\u00e1\u0161en na m\u00e9dium. Digit\u00e1ln\u00ed obrazov\u00fd z\u00e1znam, kter\u00fd se pos\u00edl\u00e1 p\u0159\u00edmo z po\u010d\u00edta\u010de do tisk\u00e1rny, je toti\u017e exponov\u00e1n na v\u00e1lci na p\u0159\u00edslu\u0161n\u00fdch m\u00edstech. V t\u011bchto m\u00edstech v\u00e1lec z\u00edsk\u00e1v\u00e1 elektrostatick\u00fd n\u00e1boj, a proto\u017ee maj\u00ed \u010d\u00e1stice barvy opa\u010dn\u00fd n\u00e1boj, mohou se na n\u011bj \u201ep\u0159ilepit\u201c. Takto se barva nan\u00e1\u0161\u00ed na pap\u00edr a n\u00e1sledn\u011b doch\u00e1z\u00ed k jej\u00edmu vytvrzen\u00ed pomoc\u00ed teploty.<\/p>\n\n\n\n<p><strong>Zaj\u00edmavost:<\/strong> V digit\u00e1ln\u00ed technologii se ka\u017ed\u00e1 barva ze z\u00e1kladn\u00ed barevn\u00e9 palety nan\u00e1\u0161\u00ed samostatn\u011b a d\u00edky zachov\u00e1n\u00ed vhodn\u00fdch proporc\u00ed je mo\u017en\u00e9 vytvo\u0159it pln\u011b barevn\u00fd obraz.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/digitalni_cz.png\" alt=\"\" class=\"wp-image-1559\" width=\"780\" height=\"520\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/digitalni_cz.png 960w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/digitalni_cz-300x200.png 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/digitalni_cz-768x512.png 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/digitalni_cz-585x390.png 585w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/digitalni_cz-263x175.png 263w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><figcaption>Digit\u00e1ln\u00ed tisk v ofsetov\u00e9 kvalit\u011b &#8211; Justprint<\/figcaption><\/figure>\n\n\n\n<h2><a><\/a>V\u00fdhody digit\u00e1ln\u00edho tisku<\/h2>\n\n\n\n<h3><a><\/a>1. Digit\u00e1ln\u00ed tisk je p\u0159izp\u016fsoben sou\u010dasn\u00fdm po\u017eadavk\u016fm trhu.<\/h3>\n\n\n\n<p>Tato metoda umo\u017e\u0148uje v\u00fdrobu mal\u00fdch nebo st\u0159edn\u00edch s\u00e9ri\u00ed v\u00fdtisk\u016f. \u0158\u00edk\u00e1 se mu tak\u00e9 tisk na vy\u017e\u00e1d\u00e1n\u00ed, jeliko\u017e umo\u017e\u0148uje vyrobit p\u0159esn\u011b takov\u00e9 mno\u017estv\u00ed materi\u00e1lu, jak\u00e9 pot\u0159ebujete. Nav\u00edc, vzhledem k tomu, \u017ee je obraz ulo\u017een ve form\u011b po\u010d\u00edta\u010dov\u00fdch dat, m\u016f\u017eete jej rychle modifikovat.<\/p>\n\n\n\n<h3><a><\/a>2. \u017d\u00e1dn\u00e9 tiskov\u00e9 matrice, \u017e\u00e1dn\u00e9 dodate\u010dn\u00e9 n\u00e1klady.<\/h3>\n\n\n\n<p>V p\u0159\u00edpad\u011b tradi\u010dn\u00edho procesu, jako je nap\u0159\u00edklad ofsetov\u00fd tisk, ka\u017ed\u00e1 mal\u00e1 zm\u011bna znamen\u00e1, \u017ee mus\u00ed b\u00fdt vyrobena nov\u00e1 forma. V tomto ohledu je digit\u00e1ln\u00ed tisk rozhodn\u011b flexibiln\u011bj\u0161\u00ed. Tento proces nevyu\u017e\u00edv\u00e1 tiskov\u00e9 desky, tak\u017ee sta\u010d\u00ed upravit grafiku v po\u010d\u00edta\u010di a lze ji pou\u017e\u00edt pro dal\u0161\u00ed zak\u00e1zku. \u017d\u00e1dn\u00e9 dodate\u010dn\u00e9 n\u00e1klady.<\/p>\n\n\n\n<h3><a><\/a>3. Digit\u00e1ln\u00ed tisk d\u00e1v\u00e1 mo\u017enost personalizovan\u00fdch v\u00fdtisk\u016f.<\/h3>\n\n\n\n<p>Vzhledem k tomu, \u017ee neexistuj\u00ed \u017e\u00e1dn\u00e9 matrice, digit\u00e1ln\u00ed tisk umo\u017e\u0148uje rychle vytv\u00e1\u0159et personalizovan\u00e9 tiskoviny. Jednor\u00e1zov\u00e9 pozv\u00e1nky, sez\u00f3nn\u00ed let\u00e1ky nebo etikety lze vytisknout rychle a v dobr\u00e9 kvalit\u011b.<\/p>\n\n\n\n<h3><a><\/a>4. Digit\u00e1ln\u00ed tisk nab\u00edz\u00ed \u0161irokou \u0161k\u00e1lu velikost\u00ed a materi\u00e1l\u016f.<\/h3>\n\n\n\n<p>V p\u0159\u00edpad\u011b digit\u00e1ln\u00edho tisku je mo\u017en\u00e9 potisknout takov\u00e9 povrchy jako nap\u0159. textil, syntetick\u00e9 materi\u00e1ly nebo barevn\u00fd karton. Touto technologi\u00ed lze vytisknout i nejr\u016fzn\u011bj\u0161\u00ed n\u00e1st\u011bnn\u00e9 dekorace, fototapety, obrazy na pl\u00e1tn\u011b nebo fotografie.<\/p>\n\n\n\n<h2><a><\/a>Nev\u00fdhody digit\u00e1ln\u00edho tisku<\/h2>\n\n\n\n<p>Vyu\u017eit\u00ed digit\u00e1ln\u00edho tisku je \u0161irok\u00e9 a mo\u017enost\u00ed vyu\u017eit\u00ed t\u00e9to technologie je mnoho. Tato metoda umo\u017e\u0148uje tisknout <strong><a href=\"https:\/\/justprint.cz\/produkty\/vizitky\" target=\"_blank\" rel=\"noopener\">vizitky<\/a><\/strong>, <strong><a href=\"https:\/\/justprint.cz\/produkty\/letaky\" target=\"_blank\" rel=\"noopener\">let\u00e1ky<\/a><\/strong>, samolepky, <strong><a href=\"https:\/\/justprint.cz\/sesivany_katalog\" target=\"_blank\" rel=\"noopener\">bro\u017eury<\/a><\/strong> a etikety, a m\u016f\u017eete si b\u00fdt jisti, \u017ee budou kvalitn\u00ed. Je v\u0161ak dobr\u00e9 v\u011bd\u011bt, \u017ee a\u010dkoliv ka\u017ed\u00e1 digit\u00e1ln\u00ed tisk\u00e1rna nab\u00edz\u00ed mo\u017enost realizace mnoha projekt\u016f, ne v\u0161e se vyplat\u00ed tisknout touto technologi\u00ed.<\/p>\n\n\n\n<p>Digit\u00e1ln\u00ed tisk se nevypl\u00e1c\u00ed zejm\u00e9na u velmi velk\u00fdch (nap\u0159. n\u011bkolika des\u00edtek nebo n\u011bkolik set tis\u00edc polo\u017eek) s\u00e9ri\u00ed vzhledem k n\u00e1klad\u016fm, jak\u00e9 generuje. V takov\u00e9m p\u0159\u00edpad\u011b zvolte ofsetov\u00fd tisk. Je tak\u00e9 vhodn\u00e9 v\u011bd\u011bt, \u017ee digit\u00e1ln\u00ed tisk m\u00e1 o n\u011bco ni\u017e\u0161\u00ed rozli\u0161en\u00ed ne\u017e ofset.<\/p>\n\n\n\n<h2><a><\/a>Digit\u00e1ln\u00ed tisk a ofsetov\u00fd tisk &#8211; srovn\u00e1n\u00ed<\/h2>\n\n\n\n<p>Pokud zva\u017eujete v\u00fdb\u011br zp\u016fsobu tisku, prozrad\u00edme V\u00e1m, jak\u00e9 jsou hlavn\u00ed rozd\u00edly mezi ofsetov\u00fdm a digit\u00e1ln\u00edm tiskem.<\/p>\n\n\n\n<p>Barevn\u00e9 rozd\u00edly \u2013 barevn\u00fd prostor u digit\u00e1ln\u00edho tisku je v\u011bt\u0161\u00ed ne\u017e u ofsetov\u00e9ho tisku. To znamen\u00e1, \u017ee v p\u0159\u00edpad\u011b digit\u00e1ln\u00edho tisku m\u016f\u017eete vyu\u017e\u00edt rovn\u011b\u017e dodate\u010dn\u00e9 barvy. V\u00fdhodou digit\u00e1ln\u00edho tisku je nav\u00edc mo\u017enost tisku speci\u00e1ln\u00edmi barvami (Pantone).<\/p>\n\n\n\n<p>Objem a n\u00e1klady \u2013 digit\u00e1ln\u00ed tisk je jednozna\u010dn\u011b hospod\u00e1rn\u011bj\u0161\u00ed s men\u0161\u00edmi n\u00e1klady. P\u0159i v\u011bt\u0161\u00edch objemech je levn\u011bj\u0161\u00ed ofsetov\u00fd tisk.<\/p>\n\n\n\n<h2><a><\/a>Digit\u00e1ln\u00ed tisk v ofsetov\u00e9 kvalit\u011b &#8211; perfektn\u00ed alternativa<\/h2>\n\n\n\n<p>Skv\u011bl\u00fdm \u0159e\u0161en\u00edm, kter\u00e9 spln\u00ed pot\u0159eby i t\u011bch nejn\u00e1ro\u010dn\u011bj\u0161\u00edch projekt\u016f, bude <strong><a href=\"https:\/\/justprint.cz\/vsechny\" target=\"_blank\" rel=\"noopener\">digit\u00e1ln\u00ed tisk v ofsetov\u00e9 kvalit\u011b<\/a><\/strong>. Takov\u00e9 mo\u017enosti poskytuj\u00ed technologicky nejvysp\u011blej\u0161\u00ed tiskov\u00e9 stroje, nap\u0159. tisk\u00e1rny HP Indigo, kter\u00e9 jsou mj. sou\u010d\u00e1st\u00ed technologick\u00e9ho parku na\u0161\u00ed tisk\u00e1rny.<\/p>\n\n\n\n<p>P\u0159i objedn\u00e1v\u00e1n\u00ed online tisk\u016f v Justprint, m\u00e1te dokonce i p\u0159i mal\u00fdch objemech zaru\u010den nejen komfort, ale p\u0159edev\u0161\u00edm vynikaj\u00edc\u00ed kvalitu.<\/p>\n\n\n\n<p>V\u00edme, jak V\u00e1m usnadnit pr\u00e1ci. M\u00e1te-li tedy dotazy k nab\u00eddce tisk\u00e1rny, zp\u016fsob\u016fm tisku, p\u0159\u00edprav\u011b soubor\u016f pro tisk, kontaktujte n\u00e1s na <a href=\"mailto:info@justprint.cz\">info@justprint.cz<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digit\u00e1ln\u00ed tisk je dnes jednou z nejpopul\u00e1rn\u011bj\u0161\u00edch tiskov\u00fdch metod. Pou\u017e\u00edv\u00e1 se pro v\u00fdrobu reklamn\u00edch materi\u00e1l\u016f jako jsou let\u00e1ky, vizitky nebo katalogy, je cen\u011bn zejm\u00e9na pro svou rychlost, trvanlivost a mo\u017enost&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4008,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[37,35,38],"tags":[168,127,167,136],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/4009"}],"collection":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/comments?post=4009"}],"version-history":[{"count":4,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/4009\/revisions"}],"predecessor-version":[{"id":4371,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/4009\/revisions\/4371"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/media\/4008"}],"wp:attachment":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/media?parent=4009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/categories?post=4009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/tags?post=4009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}