{"id":2125,"date":"2020-12-15T11:03:56","date_gmt":"2020-12-15T10:03:56","guid":{"rendered":"https:\/\/justprint.cz\/blog\/?p=2125"},"modified":"2021-03-12T09:57:57","modified_gmt":"2021-03-12T08:57:57","slug":"smer-obaly-a-krabice-podivejte-se-na-nektere-inspirativni-priklady","status":"publish","type":"post","link":"https:\/\/justprint.cz\/blog\/smer-obaly-a-krabice-podivejte-se-na-nektere-inspirativni-priklady\/","title":{"rendered":"Sm\u011br: obaly a krabice! Pod\u00edvejte se na n\u011bkter\u00e9 inspirativn\u00ed p\u0159\u00edklady"},"content":{"rendered":"\n<p>Obal je \u010dasto\nstejn\u011b d\u016fle\u017eit\u00fd jako samotn\u00fd produkt. M\u016f\u017ee \u00fa\u010dinn\u011b p\u0159il\u00e1kat pozornost, vyvolat z\u00e1jem\na p\u0159esv\u011bd\u010dit lidi, aby si produkt koupili. Proto je tento text v\u011bnov\u00e1n v\u00fdhradn\u011b\nobal\u016fm, kter\u00e9 jsou zt\u011blesn\u011bn\u00edm kreativity a dobr\u00e9ho brandingu. Bude to\np\u0159ekvapiv\u00e9, barevn\u00e9 a neobvykl\u00e9. A pro\u010d jsme si tentokr\u00e1t vybrali toto t\u00e9ma?\n\u010ct\u011bte d\u00e1le a dozv\u00edte se to. \ud83d\ude42<\/p>\n\n\n\n<!--more-->\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2>\ud83d\udce6\nJe\u0161t\u011b v\u00edc, je\u0161t\u011b l\u00e9pe<\/h2>\n\n\n\n<p>Tento \u010dl\u00e1nek je p\u0159edzv\u011bst\u00ed n\u011b\u010deho nov\u00e9ho, dal\u0161\u00ed kapitoly, kterou pr\u00e1v\u011b otev\u00edr\u00e1me v Justprint. Realizace velk\u00e9ho projektu se bl\u00ed\u017e\u00ed do fin\u00e1ln\u00ed f\u00e1ze a brzy budeme moci ozn\u00e1mit premi\u00e9ru zcela nov\u00e9 kategorie produkt\u016f &#8211; obal\u016f. Doposud jsme m\u011bli n\u011bkolik produkt\u016f, kter\u00e9 lze samoz\u0159ejm\u011b takto klasifikovat (m. j. balic\u00ed pap\u00edr, pap\u00edrov\u00e9 ta\u0161ky), ale to, co V\u00e1m brzy odhal\u00edme, d\u00e1v\u00e1 mnohem v\u00edce mo\u017enost\u00ed. A i kdy\u017e je\u0161t\u011b nebudeme zach\u00e1zet do podrobnost\u00ed, obr\u00e1zek, kter\u00fd n\u011bkdy mluv\u00ed l\u00e9pe ne\u017e slova, odhal\u00ed docela dost z tohoto p\u0159ekvapen\u00ed. \ud83d\ude42<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2>\ud83d\udce6\nObal, kter\u00fd vypr\u00e1v\u00ed p\u0159\u00edb\u011bh<\/h2>\n\n\n\n<p>Hlavn\u00edm hrdinou je zde po\u0161tovn\u00ed krabice, se kterou m\u016f\u017eete d\u011blat t\u00e9m\u011b\u0159 cokoli! Potisk jednou barvou i plnou paletou, mo\u017enost pou\u017eit\u00ed dopl\u0148k\u016f, jako jsou zu\u0161lecht\u011bn\u00ed nebo p\u0159ebaly &#8211; to v\u0161e d\u011bl\u00e1 z produktu, kter\u00fd m\u011bl slou\u017eit pouze jako dopln\u011bk k hlavn\u00edmu n\u00e1kupu nebo pro ochranu p\u0159i p\u0159eprav\u011b, mal\u00e9 um\u011bleck\u00e9 d\u00edlo, stejn\u011b atraktivn\u00ed jako to, co je p\u0159edm\u011btem n\u00e1kupu. Obal je prvn\u00edm okam\u017eikem kontaktu s vizu\u00e1ln\u00ed identitou zna\u010dky a mo\u017enost\u00ed nav\u00e1z\u00e1n\u00ed dialogu s p\u0159\u00edjemcem. <\/p>\n\n\n\n<p>Nechte sv\u016fj obal stimulovat p\u0159edstavivost a od prvn\u00edho pohledu vypr\u00e1v\u011blo kr\u00e1sn\u00fd p\u0159\u00edb\u011bh. <\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-2 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"563\" height=\"563\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-com.jpg\" alt=\"\" data-id=\"2144\" data-link=\"https:\/\/justprint.cz\/blog\/packhelp-com\/\" class=\"wp-image-2144\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-com.jpg 563w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-com-150x150.jpg 150w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-com-300x300.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-com-24x24.jpg 24w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-com-48x48.jpg 48w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-com-96x96.jpg 96w\" sizes=\"(max-width: 563px) 100vw, 563px\" \/><figcaption>Fot. Packhelp<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"564\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/margotelena-com.jpg\" alt=\"\" data-id=\"2140\" data-link=\"https:\/\/justprint.cz\/blog\/margotelena-com\/\" class=\"wp-image-2140\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/margotelena-com.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/margotelena-com-150x150.jpg 150w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/margotelena-com-300x300.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/margotelena-com-24x24.jpg 24w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/margotelena-com-48x48.jpg 48w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/margotelena-com-96x96.jpg 96w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. margotelena.com<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<p>Minimalismus je st\u00e1le siln\u00fdm trendem v designu obal\u016f. \u010cist\u00e1 forma, \u017e\u00e1dn\u00e9 ozdoby a vysoce exponovan\u00fd reklamn\u00ed slogan pom\u00e1haj\u00ed se spr\u00e1vn\u00fdm p\u0159\u00edjmem zpr\u00e1vy.<\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-2 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"752\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp.jpg\" alt=\"\" data-id=\"2145\" data-link=\"https:\/\/justprint.cz\/blog\/packhelp\/\" class=\"wp-image-2145\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packhelp-225x300.jpg 225w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. Packhelp<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"564\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/dawnprinting-com.jpg\" alt=\"\" data-id=\"2138\" data-link=\"https:\/\/justprint.cz\/blog\/dawnprinting-com\/\" class=\"wp-image-2138\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/dawnprinting-com.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/dawnprinting-com-150x150.jpg 150w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/dawnprinting-com-300x300.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/dawnprinting-com-24x24.jpg 24w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/dawnprinting-com-48x48.jpg 48w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/dawnprinting-com-96x96.jpg 96w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. Dawnprinting.com<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<p>Dopl\u0148ky mohou zv\u00fd\u0161it estetickou hodnotu nejjednodu\u0161\u0161\u00edho obalu. Na p\u0159\u00edkladech n\u00ed\u017ee: barevn\u00fd p\u0159ebal a balic\u00ed pap\u00edr s jemn\u00fdmi motivy. Tak m\u00e1lo, ale d\u011bl\u00e1 rozd\u00edl!<\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-2 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"563\" height=\"523\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/charley-harper-studio-com.jpg\" alt=\"\" data-id=\"2136\" data-link=\"https:\/\/justprint.cz\/blog\/charley-harper-studio-com\/\" class=\"wp-image-2136\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/charley-harper-studio-com.jpg 563w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/charley-harper-studio-com-300x279.jpg 300w\" sizes=\"(max-width: 563px) 100vw, 563px\" \/><figcaption>Fot. Charley Harper Studio<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"794\" height=\"855\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com.jpg\" alt=\"\" data-id=\"2139\" data-link=\"https:\/\/justprint.cz\/blog\/etsy-com\/\" class=\"wp-image-2139\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com.jpg 794w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-279x300.jpg 279w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-768x827.jpg 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-585x630.jpg 585w\" sizes=\"(max-width: 794px) 100vw, 794px\" \/><figcaption>Fot. Etsy<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<h2>\ud83d\udce6 P\u0159itahujte zrak,\n\u0161okujte, p\u0159ekvapujte<\/h2>\n\n\n\n<p>Tato strategie bude fungovat, kdy\u017e hled\u00e1te zaj\u00edmav\u00e9 zv\u00fdrazn\u011bn\u00ed, kter\u00e9 by m\u011blo p\u0159esv\u011bd\u010dit potenci\u00e1ln\u00edho kupce, aby mezi nab\u00eddkami jin\u00fdch v\u00fdrobc\u016f s\u00e1hl pr\u00e1v\u011b po va\u0161em produktu. Existuje mnoho strategi\u00ed a ne\u017e p\u0159ejdete do f\u00e1ze n\u00e1vrhu, p\u0159ezkoumejte trh, zjist\u011bte, co konkurence nem\u00e1, a p\u0159izp\u016fsobte n\u00e1pad pot\u0159eb\u00e1m Va\u0161eho podnik\u00e1n\u00ed. Nechte vizu\u00e1ln\u00ed identitu sv\u00fdch produkt\u016f odpov\u00eddat hodnot\u00e1m zna\u010dky a p\u0159en\u00e1\u0161et jej\u00ed energii. Zde je n\u011bkolik osv\u011b\u017euj\u00edc\u00edch p\u0159\u00edklad\u016f, udr\u017een\u00fdch pr\u00e1v\u011b v t\u00e9to konvenci. <\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-3 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"845\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packaging-of-the-world-2.jpg\" alt=\"\" data-id=\"2143\" data-link=\"https:\/\/justprint.cz\/blog\/packaging-of-the-world-2\/\" class=\"wp-image-2143\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packaging-of-the-world-2.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packaging-of-the-world-2-200x300.jpg 200w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. Packaging of the world<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"563\" height=\"636\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packaging-of-the-world-3.jpg\" alt=\"\" data-id=\"2142\" data-link=\"https:\/\/justprint.cz\/blog\/packaging-of-the-world-3\/\" class=\"wp-image-2142\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packaging-of-the-world-3.jpg 563w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/packaging-of-the-world-3-266x300.jpg 266w\" sizes=\"(max-width: 563px) 100vw, 563px\" \/><figcaption>Fot. Packaging of the world<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"564\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/my-subscription-addiction-com-2.jpg\" alt=\"\" data-id=\"2141\" data-link=\"https:\/\/justprint.cz\/blog\/my-subscription-addiction-com-2\/\" class=\"wp-image-2141\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/my-subscription-addiction-com-2.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/my-subscription-addiction-com-2-150x150.jpg 150w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/my-subscription-addiction-com-2-300x300.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/my-subscription-addiction-com-2-24x24.jpg 24w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/my-subscription-addiction-com-2-48x48.jpg 48w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/my-subscription-addiction-com-2-96x96.jpg 96w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. My subscription addiction<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"375\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/crate-joy-com.jpg\" alt=\"\" data-id=\"2137\" data-link=\"https:\/\/justprint.cz\/blog\/crate-joy-com\/\" class=\"wp-image-2137\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/crate-joy-com.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/crate-joy-com-300x199.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/crate-joy-com-263x175.jpg 263w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. Cratejoy<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<h2>\ud83d\udce6 P\u0159\u00edslib luxusu<\/h2>\n\n\n\n<p>Pokud lokalizujete sv\u016fj produkt jako luxusn\u00ed, pot\u0159ebujete k dosa\u017een\u00ed sv\u00e9ho c\u00edle promy\u0161len\u00fd obal z vysoce kvalitn\u00edch surovin. Krabice je jako vizitka &#8211; pokud nen\u00ed dostate\u010dn\u011b p\u0159esv\u011bd\u010div\u00e1, nemus\u00ed v\u00e1\u0161 produkt vzbuzovat d\u016fv\u011bru, i kdy\u017e uvnit\u0159 m\u016f\u017ee b\u00fdt polo\u017eka nejlep\u0161\u00ed ve sv\u00e9 t\u0159\u00edd\u011b a v nejlep\u0161\u00ed cenov\u00e9 relaci. Obal m\u00e1 vliv na lokalizaci produktu, proto by mu m\u011bla b\u00fdt v\u011bnov\u00e1na stejn\u00e1 pozornost jako produktov\u00e9 nab\u00eddce.<\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-3 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"683\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design-1024x683.jpg\" alt=\"\" data-id=\"2131\" data-link=\"https:\/\/justprint.cz\/blog\/epok-design\/\" class=\"wp-image-2131\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design-1024x683.jpg 1024w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design-300x200.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design-768x512.jpg 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design-1170x780.jpg 1170w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design.jpg 1200w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design-585x390.jpg 585w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/epok-design-263x175.jpg 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Fot. Epok design<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"373\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/i-am-the-lab-com.jpg\" alt=\"\" data-id=\"2132\" data-link=\"https:\/\/justprint.cz\/blog\/i-am-the-lab-com\/\" class=\"wp-image-2132\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/i-am-the-lab-com.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/i-am-the-lab-com-300x198.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/i-am-the-lab-com-263x175.jpg 263w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. I&#8217;m the lab<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"563\" height=\"533\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ancarrion-es.jpg\" alt=\"\" data-id=\"2129\" data-link=\"https:\/\/justprint.cz\/blog\/ancarrion-es\/\" class=\"wp-image-2129\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ancarrion-es.jpg 563w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ancarrion-es-300x284.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ancarrion-es-24x24.jpg 24w\" sizes=\"(max-width: 563px) 100vw, 563px\" \/><figcaption>Fot. Ancarrion<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"796\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/9bd586dfcbb24c75f493f095c69ddfd6.jpg\" alt=\"\" data-id=\"2128\" data-link=\"https:\/\/justprint.cz\/blog\/9bd586dfcbb24c75f493f095c69ddfd6\/\" class=\"wp-image-2128\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/9bd586dfcbb24c75f493f095c69ddfd6.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/9bd586dfcbb24c75f493f095c69ddfd6-213x300.jpg 213w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. Pinterest<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"847\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/whisles-com.jpg\" alt=\"\" data-id=\"2135\" data-link=\"https:\/\/justprint.cz\/blog\/whisles-com\/\" class=\"wp-image-2135\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/whisles-com.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/whisles-com-200x300.jpg 200w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. Whistles<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<h2>\ud83d\udce6 Origin\u00e1ln\u00ed tvary a\nform\u00e1ty<\/h2>\n\n\n\n<p>Tri\u010dka v krabici na pizzu nebo voda tam, kde byste o\u010dek\u00e1vali ml\u00e9ko? Takov\u00fd postup m\u016f\u017ee b\u00fdt trefou do \u010dern\u00e9ho, pokud hled\u00e1te zv\u00fdrazn\u011bn\u00ed p\u0159itahuj\u00edc\u00ed pozornost. Krom\u011b toho je mo\u017en\u00e9 dos\u00e1hnout tohoto c\u00edle pomoc\u00ed jednoduch\u00fdch a nekomplikovan\u00fdch projekt\u016f. N\u00e1sleduj\u00edc\u00ed p\u0159\u00edklady to snadno dokazuj\u00ed!<\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-3 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"518\" height=\"530\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net-2.jpg\" alt=\"\" data-id=\"2147\" data-link=\"https:\/\/justprint.cz\/blog\/designspiration-net-2\/\" class=\"wp-image-2147\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net-2.jpg 518w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net-2-293x300.jpg 293w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net-2-24x24.jpg 24w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net-2-48x48.jpg 48w\" sizes=\"(max-width: 518px) 100vw, 518px\" \/><figcaption>Fot. Designinspiration<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"472\" height=\"314\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net.jpg\" alt=\"\" data-id=\"2148\" data-link=\"https:\/\/justprint.cz\/blog\/designspiration-net\/\" class=\"wp-image-2148\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net.jpg 472w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net-300x200.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/designspiration-net-263x175.jpg 263w\" sizes=\"(max-width: 472px) 100vw, 472px\" \/><figcaption>Fot. Designinspiration<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"721\" height=\"1024\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/d\u2019Emmelie-Abiewskie-721x1024.jpg\" alt=\"\" data-id=\"2146\" data-link=\"https:\/\/justprint.cz\/blog\/demmelie-abiewskie\/\" class=\"wp-image-2146\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/d\u2019Emmelie-Abiewskie-721x1024.jpg 721w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/d\u2019Emmelie-Abiewskie-211x300.jpg 211w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/d\u2019Emmelie-Abiewskie-768x1090.jpg 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/d\u2019Emmelie-Abiewskie-1170x1661.jpg 1170w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/d\u2019Emmelie-Abiewskie-585x831.jpg 585w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/d\u2019Emmelie-Abiewskie.jpg 1472w\" sizes=\"(max-width: 721px) 100vw, 721px\" \/><figcaption>Fot. d&#8217;Emmelie Abiewakie<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<h2>\ud83d\udce6 Balic\u00ed ta\u0161ky a balic\u00ed\npap\u00edr<\/h2>\n\n\n\n<p>Nemus\u00ed to b\u00fdt dal\u0161\u00ed nudn\u00fd prvek obalu a design\u00e9\u0159i mohou b\u00fdt s pap\u00edrov\u00fdmi ta\u0161kami opravdu kreativn\u00ed!\ud83d\ude42 Existuje mnoho mo\u017enost\u00ed &#8211; od zaj\u00edmav\u00fdch potisk\u016f (simuluj\u00edc\u00edch samolepky) a\u017e po hran\u00ed s prvky (\u00fachyty) a pou\u017eit\u00ed \u010d\u00e1sti ta\u0161ky jako prodlou\u017een\u00ed navr\u017een\u00e9ho vzoru. Pod\u00edvejte se, jak n\u00e1padit\u00e9 to m\u016f\u017ee b\u00fdt!<\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-3 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"880\" height=\"800\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ads-of-the-world.jpg\" alt=\"\" data-id=\"2152\" data-link=\"https:\/\/justprint.cz\/blog\/ads-of-the-world\/\" class=\"wp-image-2152\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ads-of-the-world.jpg 880w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ads-of-the-world-300x273.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ads-of-the-world-768x698.jpg 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/ads-of-the-world-585x532.jpg 585w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><figcaption>Fot. Ads of the world<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"1024\" height=\"681\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/arustamyandave-1024x681.jpg\" alt=\"\" data-id=\"2153\" data-link=\"https:\/\/justprint.cz\/blog\/arustamyandave\/\" class=\"wp-image-2153\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/arustamyandave-1024x681.jpg 1024w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/arustamyandave-300x200.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/arustamyandave-768x511.jpg 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/arustamyandave-585x389.jpg 585w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/arustamyandave-263x175.jpg 263w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/arustamyandave.jpg 1165w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Fot. arustamayanddave<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"498\" height=\"640\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/buzzfeed-com.jpg\" alt=\"\" data-id=\"2154\" data-link=\"https:\/\/justprint.cz\/blog\/buzzfeed-com\/\" class=\"wp-image-2154\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/buzzfeed-com.jpg 498w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/buzzfeed-com-233x300.jpg 233w\" sizes=\"(max-width: 498px) 100vw, 498px\" \/><figcaption>Fot. Buzzfeed<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<p>Balic\u00ed pap\u00edr je dal\u0161\u00edm detailem, d\u00edky kter\u00e9mu je rozbalov\u00e1n\u00ed p\u0159\u00edjemn\u011bj\u0161\u00ed a branding je zapamatovateln\u00fd na del\u0161\u00ed dobu. Krom\u011b vizu\u00e1ln\u00ed str\u00e1nky m\u00e1 tento produkt tak\u00e9 p\u0159idanou hodnotu v podob\u011b mo\u017enosti op\u011btovn\u00e9ho pou\u017eit\u00ed pap\u00edru (k zabalen\u00ed d\u00e1rku nebo ochran\u011b ob\u00e1lky knihy &#8211; kolik hlav, tolik n\u00e1pad\u016f!).<\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-3 is-cropped\"><li class=\"blocks-gallery-item\"><figure><img width=\"794\" height=\"794\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery.jpg\" alt=\"\" data-id=\"2149\" data-link=\"https:\/\/justprint.cz\/blog\/etsy-com-kolejne-papiery\/\" class=\"wp-image-2149\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery.jpg 794w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery-150x150.jpg 150w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery-300x300.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery-768x768.jpg 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery-585x585.jpg 585w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery-24x24.jpg 24w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery-48x48.jpg 48w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-kolejne-papiery-96x96.jpg 96w\" sizes=\"(max-width: 794px) 100vw, 794px\" \/><figcaption>Fot. Etsy<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"564\" height=\"305\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/juke-box-print-com.jpg\" alt=\"\" data-id=\"2151\" data-link=\"https:\/\/justprint.cz\/blog\/juke-box-print-com\/\" class=\"wp-image-2151\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/juke-box-print-com.jpg 564w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/juke-box-print-com-300x162.jpg 300w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><figcaption>Fot. Juke box<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img width=\"794\" height=\"794\" src=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier.jpg\" alt=\"\" data-id=\"2150\" data-link=\"https:\/\/justprint.cz\/blog\/etsy-com-papier\/\" class=\"wp-image-2150\" srcset=\"https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier.jpg 794w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier-150x150.jpg 150w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier-300x300.jpg 300w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier-768x768.jpg 768w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier-585x585.jpg 585w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier-24x24.jpg 24w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier-48x48.jpg 48w, https:\/\/justprint.cz\/blog\/wp-content\/uploads\/etsy-com-papier-96x96.jpg 96w\" sizes=\"(max-width: 794px) 100vw, 794px\" \/><figcaption>Fot. Etsy<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<p>Zde dnes kon\u010d\u00edme, ale slibuji, \u017ee to nen\u00ed na\u0161e posledn\u00ed slovo v t\u00e9matice obal\u016f! Podle z\u00e1sady, \u017ee s j\u00eddlem roste chu\u0165, pro V\u00e1s v t\u00e9to kategorii p\u0159ipravujeme nov\u00e9 \u010dl\u00e1nky. Cho\u010fte sem \u010dast\u011bji \ud83d\ude09 <\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>Fot. z ob\u00e1lky: Z\u00e1palky HEAT. Zdroj: Packaging of the world. <\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Obal je \u010dasto stejn\u011b d\u016fle\u017eit\u00fd jako samotn\u00fd produkt. M\u016f\u017ee \u00fa\u010dinn\u011b p\u0159il\u00e1kat pozornost, vyvolat z\u00e1jem a p\u0159esv\u011bd\u010dit lidi, aby si produkt koupili. Proto je tento text v\u011bnov\u00e1n v\u00fdhradn\u011b obal\u016fm, kter\u00e9 jsou&hellip;<\/p>\n","protected":false},"author":1,"featured_media":2127,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[36,39,37,35],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/2125"}],"collection":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/comments?post=2125"}],"version-history":[{"count":3,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/2125\/revisions"}],"predecessor-version":[{"id":2157,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/posts\/2125\/revisions\/2157"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/media\/2127"}],"wp:attachment":[{"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/media?parent=2125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/categories?post=2125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justprint.cz\/blog\/wp-json\/wp\/v2\/tags?post=2125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}